WilliamS
Senior Member
Yea, and you, the dealer pay truecar about $299 if a lead comes to you while someone is researching online. Also, dealers on the true car program have to give true car access to their sales data as well.
Still doesn’t change the fact that truecar’s pricing structure and what a “good” deal rating has no sway by the dealer or our pricing. That price is determined by them and I or any other dealer can change or alter that “deal” figure. Now if I have a car that meets that “deal” and someone wants to buy it at that price sure I’ll buy that lead.
The point is truecar gives a true invoice price, accurate rebates and saving, and there’s nothing that I can do to alter or inflate those figures. They are true numbers regardless of them selling leads to dealers.
Heck you can come to my dealership and we can build every car on truecar and compare it to every invoice I have, I’ll bet you 95% accuracy. The reason for the 5% is material cost can change mid cycle which truecar can’t decider build date to determine that change, it only knows current. I have 671 cars on my lot, a coffee machine, and time to help.