23 rebel

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btal400

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Hi everyone! I'm buying a ram rebel today and msrp is 73 as it's fully optioned. I can't seem to find invoice pricing on it and I was wondering what people are paying for these? This is after their incentives. I never pay msrp but don't know how low to try to go on pricing.
 

mtnrider

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Hi everyone! I'm buying a ram rebel today and msrp is 73 as it's fully optioned. I can't seem to find invoice pricing on it and I was wondering what people are paying for these? This is after their incentives. I never pay msrp but don't know how low to try to go on pricing.

While prices are coming down a little I'd be surprised if you get lower then MSRP. Only a small handful of dealers are doing that and none that I have seen in the north east, heck a lot are still charging Over MSRP.

Good luck...


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btal400

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Thanks for the answer Mtnrider! I was afraid of that. The price I can stomach, I just can't figure out how to get a descent interest rate ugh. That's even worse!
 

Irongoats

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Ask for the OTD and negotiate the ridiculous add in fees
 

Big3MG

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I paid $57k for a fully loaded Rebel factory ordered in 2020. MSRP was $66k. I got 6% under invoice and $3500 in rebates. I saw on the RAM website recently they are offering 10% under MSRP which is decent.
 

AnthonyRI

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There aren't any rebates/incentives on the Rebels so you're relying only on dealer discount. Which, in your area, they don't have to discount much :(
For other regions, expect vehicle price between 5%-11% off sticker before taxes/fees - but be sure to find out what fees or add-ons are coming. You don't have sales tax in NH, though, correct? That's a big help!
 

Scottly

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Hi everyone! I'm buying a ram rebel today and msrp is 73 as it's fully optioned. I can't seem to find invoice pricing on it and I was wondering what people are paying for these? This is after their incentives. I never pay msrp but don't know how low to try to go on pricing.
"Fully optioned" comes out to more than $73k. Guessing at what you're buying, the invoice of a $73K Rebel is $68,800. Ram has shifted its pricing in recent years as such that there isn't much gross markup over invoice, but as others have stated, there are a lot of back-side dealer incentives based on volumes, deliveries, promotions, etc.
 

huntergreen

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I paid $57k for a fully loaded Rebel factory ordered in 2020. MSRP was $66k. I got 6% under invoice and $3500 in rebates. I saw on the RAM website recently they are offering 10% under MSRP which is decent.
What state are you in ? Thanks
 
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btal400

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That's a killer price. Up here in NH, you'd be lucky to pay even 10k more for a loaded one.
 

Cableman

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My dealer has a few rebels from 77k down to 62k, the Laramies they are giving 10% off. They would give me 26k for my 16 laramie and thats a 2k tax break so like 28k, still too much of a monthly payment.
 

Bandit1859

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Hi everyone! I'm buying a ram rebel today and msrp is 73 as it's fully optioned. I can't seem to find invoice pricing on it and I was wondering what people are paying for these? This is after their incentives. I never pay msrp but don't know how low to try to go on pricing.
You will never know what they truely paid. The only thing you can do shop on line get you best price on what you want and just go with it.
 

AnthonyRI

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2023 1500 Rebels averaged 5.5% - 6% gap between MSRP and invoice, before 2.9% holdback. The base was 5.5% no options added, and then increases towards that 6% plateau when adding equip groups etc.
 

EddieL

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Sticker was $73k… got $7500 off.
Interest rate is horrible so will be refinancing soon hopefully
 
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