- May 26, 2018
- Reaction score
- Ram Year
- 2019 1500 Classic
- Hemi 5.7
Most households have one or two vehicles. Well DUH. Most households have one or two adults and each adult has one vehicle. Kinda makes sense, doesn't it? Mom has a cute-ute crossover and dad has a pickup.The facts don’t support that theory.
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Fact is, buyers in the USA walk around $25k sedans to buy a $60k F-150, demographically speaking. Carmakers build what sells.
Why are trucks popular? Because they can do it all. If you can only have one vehicle it needs to be able to do everything. That's why four door pickups have surged in popularity over the past 20 years. They can do everything a truck does AND everything a sedan does. Trucks are also perceived as being rugged, dependable and long lasting. The *average* vehicle on American roads is 12.5 years old, and that number gets a bit higher every year. People want something that is going to last, and a truck is that thing.
Nobody has an EV as their only vehicle, they are too limited in what they can do. Wealthy people have EVs as a second or third car in the family, they still have at least one gas/diesel vehicle. Even our resident troll here has a picture of a gas or diesel pickup as his avatar. He isn't relying solely on his EV.