WildWilly
Senior Member
- Joined
- Oct 19, 2013
- Posts
- 113
- Reaction score
- 134
- Location
- Pittsburgh PA
- Ram Year
- 2014
- Engine
- 5.7L Hemi
Just heard on the radio that Jeep might get rid of the "Cherokee" name as it's offensive.....
Here's some more on it. I just cut this out of the daily newsletter I get in my inbox every morning.
Chevy Apache, Dodge Dakota, Winnebago...the US auto industry has a long history of using Native American monikers and imagery. But yesterday, the Cherokee Nation said it's had enough.
Chief Chuck Hoskin Jr. requested that Jeep stop using his tribe's name on its Cherokee and Grand Cherokee SUVs, which together account for more than 40% of the brand's total sales.
- The Cherokee Nation has criticized the appropriation of Native American culture before, but this is its first official request for change.
Zoom out: In the last year, amid national conversations around racial justice, Land O'Lakes dropped a Native American woman from its packaging, and Cleveland's MLB team and DC's NFL team are changing their names.
Here's my referral link if you care to subscribe: morningbrew.com/daily/r/?kid=c3b472
It's an easy five minute read and a good way to start the morning