My Ram Limited looks like crap with a bubbled dash

[mikeru]

I certainly didn't get that from this:
The number of people who leave one brand for another because they had a bad experience isn't going to affect a car maker's bottom line enough to matter to them.

The key part of that sentence was "enough to matter to them". Are you following that now?

The number of people leaving over a bad experience very much matters, and some carmakers are quite concerned exactly precisely because of that.

Of course it matters. But it comes down to the bottom line. Which costs more, fixing problems under warranty, or redesigning a part that 2 percent of owners see issues with? It's a balancing act. Unfortunately it's the consumers who get screwed.

Maybe. I think Ram is missing a lot of people who've left, though. See the new 10 year warranty gimmick.

Sure, the 10 year warranty might bring some people back. But the majority of new car and truck buyers keep their vehicles for less than five years. Since the 10 year warranty is not transferable, how much does it really cost Stellantis to offer it? Again, it's all about the bottom line.

 

[Docwagon1776]

The key part of that sentence was "enough to matter to them". Are you following that now?

I get what you're trying to say after your second post, yes. I don't get it from how you worded it originally, though, no.

I'm still not clear if you think it's cheaper to abandon customer satisfaction for long term loyalty, though.
"Which costs more, fixing problems under warranty, or redesigning a part that 2 percent of owners see issues with?" seems irrelevant here giving neither is occurring for the vast majority of people with the issue.

 

[TRK_GANG74]

My 2 cents is it’s several batches of crappy adhesive with little to no quality control. The fake COVID scam resulted in loosing quality people and materials and getting whoever you could at the time as long as they were breathing along with crappy results. Then throw in lax oversight and you have these problems.

 

[mikeru]

I get what you're trying to say after your second post, yes. I don't get it from how you worded it originally, though, no.

I'm still not clear if you think it's cheaper to abandon customer satisfaction for long term loyalty, though.
"Which costs more, fixing problems under warranty, or redesigning a part that 2 percent of owners see issues with?" seems irrelevant here giving neither is occurring for the vast majority of people with the issue.

No worries. I didn't really word it any differently the second time. I just pointed out the key words in my sentence.

You're overestimating the number of people who are actually leaving the brand over issues like this. That cost is insignificant in Stellantis' eyes compared to the cost of redesigning a major component or system. Otherwise they would go the other route. They're in the business to make money not fulfill people's wishes (unless those wishes generate lots of money for the company). Like I said before, it's all about the bottom line. Period.

My 2 cents is it’s several batches of crappy adhesive with little to no quality control. The fake COVID scam resulted in loosing quality people and materials and getting whoever you could at the time as long as they were breathing along with crappy results. Then throw in lax oversight and you have these problems.

I'd be on board with your batch theory if it was only one model year that was affected. But this issue seems to affect multiple model years. And the fact that it also affects trucks built before the pandemic kind of tempers the covid theory a bit. There are many potential factors involved, and it's my guess that more than one is causing this, which could absolutely include potential causes you mentioned. The worst part is we will never know for sure what caused/is causing it.

 

[Docwagon1776]

No worries. I didn't really word it any differently the second time. I just pointed out the key words in my sentence.

You're overestimating the number of people who are actually leaving the brand over issues like this. That cost is insignificant in Stellantis' eyes compared to the cost of redesigning a major component or system. Otherwise they would go the other route. They're in the business to make money not fulfill people's wishes (unless those wishes generate lots of money for the company). Like I said before, it's all about the bottom line. Period.

I think people who feel like they've been treated shoddily are much more likely to move on and I don't think Stellantis knows their ass from a muddy hole in the ground on how to retain customers. Their numbers are proving it as they lose market share year over year. It doesn't matter how many leave over this particular issue they address so poorly, it's death by a thousand cuts of poor design, poor quality, and poor customer support when the inevitable happens.