I don't blame anyone who wants to keep their truck looking new for as long as possible. My family alwasy busts my chops about how I baby my truck. I do drive it up here in the Northeast year round but I'm fortunate to have a garage to keep it out of the elements part of the time. During the winter season I make it a point to run it through a touchless car wash and spray the undercarriage routinely to keep the salt off. I had it ceramic coated and PPF added to the front of hood, grill, bumper, headlights and back of mirrors. I worked hard to be able to afford a newer truck so I don't take it for granted and will continue to baby it...I do drive it like I stole it sometimes though just for fun.