My complaint with every car maker is you can't get every model they make here in the USA. I know I know, costs blah blah blah.
Why is it all the other countries get variety while we get consolidation and things like SUV's with Mustang badges on them?
I saw some blurb in the news about pickup truck sales being up. It's because they are the only vehicles that offer any character or opportunity to personalize them (aside from most every Dodge).
I bought my wife a brand new 2017 Taurus SE and only paid 16.9k for it in 2017. Its been a great car so far. The only thing I did was add seat covers and Weathertech floor mats.
I looked for things to do to the Taurus. They are just not built to be personalized. I could get a remote start, but on that car I would have the dealer install it so I'm in no real hurry.
You know, I have opened the hood on that car 2 times since I bought it. Once at the dealership the day I bought it, and once this year just to blow any dust out. The dealer does the oil changes and filters every 5k (not at 30k yet).
My point is I've changed the oil/filter, fuel filter, replaced the hood insulation, added stripes, put in a whole new stereo system, added a bed cover and weathertech mats, added factory rear wheel well shields and factory mud flaps all around, fixed all of the typical wiring problems, replaced a leaky headlight and cracked passenger side mirror all in one year on the Ram- Most of it just for fun.
In my neighborhood you can buy a whole house for what a new truck costs. Anyone that can afford a new truck is either going to treat it like I treat my Taurus and keep it showroom new and unmodified, or they are going to personalize the hell out of it, because they can. There is no way I would have paid the extra 10k+ they were asking for the next model up on the Taurus when all it bought you was a better stereo, bigger wheels and nicer paint, not to mention the extra 30k they wanted for a SHO. Like so many other cars these days, customizations just look silly and out of place, it's boringly dependable, which is good, just boring.
Sorry for the lengthy rant.