If he's the fella I'm thinking of, he uses Valvoline Maxlife ATF as well.
There are SO many variables! I go back in my wayback mind to the late 1970's.....
I was working as a tech in a Chevy dealer. It was directly on Interstate 10, so we got a LOT of out of town business.
One day a fellow came in with a 4-door crewcab C-35 single wheel truck. This 4 door configuration akin to what's common today was fairly rare back in those days. Said truck was pulling a travel trailer.
Anyhoo, he hailed from Illinois and had us do an oil change and an alignment. While under the hood, I noticed 2 home made "boxes" made of sheet metal, one on each fender liner. (Those were made of steel back then, and were devoid of all the goodies which populate our current underhood).
From each of these boxes ran hydraulic quality flex hoses; one for engine oil and the other for ATF. Both boxes had blower motors on top of them, and were wired to temperature sensor circuits to turn them on a a temp chosen by the customer. (He was a mechanical engineer, retired from GM).
Showing my fascination and interest in the specifics of these neat-o devices, He admonished me to pull out the transmission dipstick and observe how clean and clear the fluid was. (Uh, you DO remember trans dipsticks, right?)
At 100,000 miles, the customer swore that the fluid was ORIGINAL! He'd never changed it! (The engine was a 454 and the trans was a TH400)
Things have evolved a great deal since then. I do wonder, however, what if a person were to modify their truck at brand new to control severe heat, such as this man had, how long would OE trans fluid last? After all, heat is THE number one correlative aspect in automatic transmission failures.